Communicating research in the era of social media
This course provides a concise introduction to research dissemination, exploring its historical context, relationship with research funding mechanisms, and current dissemination requirements set by funding agencies and political stakeholders. The course covers best practices, challenges, and opportunities in research communication, including the use of social media channels relevant to the research community. Participants will also examine the business models and controversies, such as copyright issues, associated with sharing academic papers online. The course will include two lectures (6 hours), a practical exercise on defining a dissemination campaign, and a public discussion of the proposals (at least 2 hours, depending on the number of students). The course is aimed at PhD students, ideally in their first or second year.
Name of the Faculty: Prof. Giuseppe Vizzari
- ECTS: 1
- Total hours: 8
- Language: English
- Mode of participation: Course given in presence. Online participation is possible on request
- Course code: INV.TRSVL.4
- Category: LANGUAGE AND COMMUNICATION BASIC SKILLS
How To Apply
Contact for registration: dottorati@unimib.it
- OPENING of registrations: 28 Dec. 2025
- CLOSING of registrations: 25 Jan. 2026
- 28/01/26 9.30 am - 12.30 pm CET
- 02/02/26 2.30 pm - 5.30 pm CET
- 18/02/26 9.30 am - 12.30 pm CET
4 - Quality Education; 9 - Industry, Innovation and Infrastructure
Objectives:
The course is aimed at providing a brief introduction of the topics related to research dissemination, starting from a short historical perspective on the communication of research, briefly discussing relationship with mechanisms of funding research, and quickly reaching the current context, the associated requirements on research dissemination and exploitation (from the funding agencies and political stakeholders), describing current best practices, issues and opportunities. Some relevant social media channels, both generalists and specifically aimed at the research community, will be introduced, also with reference to their business model and controversies related to copyright infringement of shared papers.
The course will be structured into two frontal lessons (6h), a practical exercise (potentially carried out in small groups of students) in the definition of a dissemination campaign, and a public discussion of the proposals (at least 2h, based on the number of students undergoing evaluation).
Target audience:
PhD students, best if in their first or second year.
Name of the Faculty: Prof. Giuseppe Vizzari
Contact for registration: dottorati@unimib.it