Strategic Management II
The students during the study of the subject Strategic Management, will be acquainted with principles of strategic management and planning; he/she will deal with the process of strategic management and with strategic thinking. He/she will be able to elaborate the vision and the mission as well as the intention of business; The students will be able in their work in an effective way to realize the analysis of the external environment as well as internal one, to carry out strategic synthesis and to implement business strategies. After completing the course, they can evaluate the effects of strategy implementation in practice.
- ECTS: 2
- Total hours: 13
- Language: English
- Mode of participation: In person
- Max participants: 3
- Course code: INV.TRSVL.2.9
- Category: BASIC TECHNOLOGY SKILLS
Prerequisites
No prerequisites
How To Apply
Contact for registration: doc. Ing. Radovan Savov, PhD., radovan.savov@uniag.sk
Course registration period: From 15 to 31 October 2026
1. Strategy and strategic management (allowance 3/0)
a. The essence and use of strategic management in practice
b. The process of strategic management in selected companies
c. Results of current researches focused on the process of strategic management
2. Objective orientation of the company (allowance 2/0)
a. Determining the vision, mission and goals of the company
b. Differences in the theory and practice of determining the vision, mission and goals of the company - examples of successful companies
c. Results of current researches focused on the vision, mission and goals of the company
3. Gaining information for strategic decisions (allowance 2/0)
a. Analysis of the internal and external environment of the company
b. Forecasting factors of the company's external environment and response to the changing environment - examples from successful companies
c. Results of current researches focused on analytical tools used in obtaining information for strategic decisions
4. Strategy formulation and creation (allowance 2/0)
a. Hierarchical structure and types of strategies
b. The process of creating a strategy in practice - examples from successful companies
c. Results of current researches focused on the formulation and creation of strategy
5. Strategic changes in the company (allowance 2/0)
a. The essence and course of strategic change in the company
b. Design and implementation of changes for relevant strategies - examples of successful companies
c. Results of current researches focused on the process of change and its implementation in corporate governance
6. Strategy implementation (allowance 2/0)
a. The process of implementing the strategy and its main components
b. Leadership, communication, conflict resolution, motivation and corporate culture in the implementation of strategy in practice - examples of successful companies
c. Results of current researches focused on the process and components of strategy implementation
More information about the bibliography will be soon available...
ANDERSEN, T. J. Short Introduction to Strategic Management. Cambridge University Press, 2013. ISBN 9781107355361
DAVID, F.R. Strategic Management: Concepts. Pearson Prentice Hall, 2007. 384 s. ISBN 9780131869554
G.HILL - CH.JONES. Theory of strategic management with cases. South Western Cengage Learning, 2010. 299 s. ISBN 9780538754415
HABERBERG, A. - RIEPLE, A. Strategic Management: Theory and Application. Oxford University Press, 2008. 822 s. ISBN 9780199216468
Based on the Agreement with course coordinator.
Elaboration and presentation of the seminar work
4 - Quality Education
More information about the objectives will be soon available...
Name of the faculty: doc. Ing. Radovan Savov, PhD
Contact for registration: doc. Ing. Radovan Savov, PhD., radovan.savov@uniag.sk